The Team

I am so incredibly proud to share with you my team, and tell you a little bit more about each of them. Some of them have been with me for years and a few are brand new. It's an absolute honor and privilege to work with so many talented people that can carry out the vision I wanted with any piece of content. The amount of work that goes into any single photo on Instagram or any single blog post is not just me. It's a group of us who commandeer the concept, style, photograph, edit, write and then publish. So much goes into every single piece of content, and as I've expanded the team, the content has gotten better and better. Thank you to the team!

Each and every single one is extremely talented and I am so thankful to them for their incredible work. Let's jump into their backgrounds and passions so you can learn more!

Jenny is a social media strategist + coach from Houston, Texas. After dabbling in the corporate world for a few years, she knew that she was meant for something greater so she founded her own social media marketing agency in 2016. She currently handles all social media strategy efforts for Adaleta. Jenny helps on a daily basis with responding to social media comments, sharing across networks, managing Adaleta's Pinterest to gain more organic website traffic, among other social media tasks. Jenny joined the team in late 2016.
Eva is currently working at Simpleview as Lead Designer in the Experience Design department. She is responsible for conceptualizing and designing websites for destinations around the world. Prior to working at Simpleview, Eva’s experience includes working as a multimedia designer at an integrated marketing agency, and NBC – KVOA Channel 4; she has also worked with non-profit organizations, such as the Primavera Foundation, United Way and the Intercultural Center for the Study of Deserts and Oceans. Eva received a Bachelor of Fine Arts in Visual Communications from The University of Arizona. Eva joined the team in mid 2015.

Dominic Arizona Bonuccelli is an award-winning photographer and filmmaker who has traveled to 80+ countries. He captures images as lead photographer for Rick Steves' Europe and Lonely Planet travel guides. He is the owner of Gallery Bonuccelli in Solana Beach, California.

He has hosted six seasons of travel TV shows for Lonely Planet, the National Geographic Adventure Channel, Discovery Asia, the Travel Channel and the BBC across Latin America, Europe and Asia. His editorial work has been featured in Lux, Forbes and The Wall Street Journal; he is the cover photographer for MovieMaker Magazine in Los Angeles. Dominic joined the team in mid 2017.

Mo is an island girl originally from Honolulu, Hawaii. She graduated from the University of Arizona in 2014 with a degree in Broadcast Journalism. As a videographer and editor, she specializes in working with YouTubers, Podcasters, and other influencers to help bring out the best version of themselves through their content. While her filming skills are impressive, she is also a master at editing every single video clip to ensure the flow is fantastic. She joined the team in mid 2018.

Jessica is a Partner at Fridman Law Group. She graduated from Brooklyn Law School, where she served as an Editor on the Brooklyn Law Review. She was also a member of the Brooklyn Law Incubator and Policy Clinic (BLIP), a full-service, pro bono program providing legal counsel to entrepreneurs involved in creative and non-profit endeavors. She advises on corporate structuring for early-stage startup ventures, mergers & acquisitions, venture capital transactions, trademark and Internet compliance. She has a particular soft spot for socially conscious companies (with sustainable fashion in particular) and women-owned businesses. She joined the team mid 2017.

Jessica Hoffman
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Faris Avdic is an aspiring Mechanical Engineer with a secondary emphasis in Applied Mathematics. He was raised in Redondo Beach, CA. He has been fighting Type 1 Diabetes for nine years, and continues to persevere every day. He enjoys hiking difficult trails, riding his motorcycle on twisting canyon roads, and exercising his piloting skills at local airports.

Faris is currently managing all opportunities for Adaleta, as well as pitching on her behalf. He manages all financial matters, so if you have a question in regards to this please email He recently joined the team in early 2018.





Aaron Ryce Jones is Adaleta's fiancé and partner. He is a car enthusiast with a professional degree in management information systems. He was born and raised in Tucson, AZ. He enjoys a deliciously brewed cup of coffee, but likes a delicious craft beer too.

While his education may be in MIS, his skills are vast. Some days he will be the photographer while on a press trip; other days he's the videographer taking outfit clips during travels. He is also the daily manager of the Shop page. Not to mention a lot of those awesome giveaway packages are being packed with love and sent all the world, by him. A jack of all traits, depending on the day.

He joined the team in early 2017.